Citadel

the brand

Citadel is an exciting new social work space arriving in Birmingham in 2022, owned by Kinrise. Set behind a beautiful Victorian façade, Citadel is an innovative concept designed to welcome businesses of all sizes and stages. The space serves those in need of a single desk or a full floor, all connected by a vast atrium hosting good coffee and a social space for cultural happenings.

what we did

Our team worked closely with the guys at Kinrise to build a unique identity system for the new building. Creating an own-able inter-section between the buildings rich heritage, Birmingham’s gritty creative scene and the design-led approach of the Kinrise business, we formed a flexible system to work from corporate printed collateral to the buildings physical way-finding.